Q. When I replaced the filter, the counter did not reset back to 100%

A. The counter does not reset automatically, you have to reset it by holding down the 'OK' button on the control panel for 10 seconds. See the diagram below

Q. How do you sell your Whirlpool fridge filters at such competitive prices, are they genuine?

A. We bulk buy our filters from Whirlpool direct and pass on the savings to the customer . All our Whirlpool filters are Genuine Whirlpool products